The Importance of Customer Service at Performance Wire

Kelly Benjamin
August 18, 2018

We don’t have a customer service department here at Performance Wire and Cable. Instead, customer service falls under every employee’s’ responsibilities, from top to bottom.

We thrive in a fast-paced environment and know that you’re just as busy. That’s why customer service is so important. Rather than wait on large national companies who treat you as a number, Performance Wire and Cable values every single customer. Unlike those larger companies, we believe that no order is too small.

In fact, be sure to check out our small volume inventory of wire and cable. You’ll find anything from tracer wire, ground wire, cathodic protection and more. These orders are processed and shipped quickly so you have just what you need. As always, quotes are free!

Plus, as with any in-stock inventory, customers may place a “Same Day Shipping Order” any time before 2:00 PM EST. Can your national wire supplier promise that?

Our company values have allowed us to grow. Believe it or not, Performance Wire and Cable is reaching our 15th anniversary of incorporation – something that would not have been possible without our loyal customers. Rather than spend tons of money advertising and competing with larger suppliers, we’d rather rely on our reputation from our customers. Just another reason why customer service is so important to us.

While some may view those large wire suppliers as our competitors, we don’t like to think that at all! Our dedication and ability to service any order, large or small, actually gives us more flexibility than large companies. We can manage single reel rush orders one day and send full truckloads the next. From first-time inquirers to loyal customers who have been with us since the beginning, we make every effort to ensure customer satisfaction.

You want a wire supplier who understands and cares about your business. You don’t get that with large companies with sales quotas to reach, frequent employee turnover, and “bigger, more important customers.” Our employees are knowledgeable and possess those interpersonal customer service skills you want in a business partner.  

There have been countless instances in which Performance Wire has been ready to turn the world upside-down for customers. We understand the need for quick turnaround times and being a small business provides us the opportunity for flexibility.